The “Bulli Bai” application is said to have been created by Neeraj Bishnoi using the Github platform. The app hosted photographs of more than 100 Muslim women for “auctions”. Among the targets were several women activists, journalists and lawyers. Although there were no actual auctions or sales, the intent of the app appeared to be to humiliate and intimidate the targeted women, many of whom were active social media users.
Police, in their indictment filed in March, said Neeraj Bishnoi asked a co-defendant to send photographs of 100 “non-BJP Muslim celebrity women” to auction on the app. The indictment also states that Neeraj Bishnoi was the first to share the link of the Bulli Bai app on his Twitter group and that all members of the group were fully aware of the purpose of the app which was to target Muslim women.
The app had sparked public outrage, following which Mumbai Police and Delhi Police started investigating the matter.
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